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Our Story

Our Story

Adayak was founded in April 2010, from a vision to provide the best organic t-shirts for people who love spending time in the outdoors, as well as donate back to environmental and wildlife conservation efforts. By supporting those who fight to protect the land & water we recreate on, we ensure that there will always be a place to climb, kayak, hike and camp for future generations. With our products, you will have something fashionable & eco-friendly to wear and at the same time know that your purchase is helping the greater good.

Our Founder, David, is an avid kayaker, hiker and snowboarder. "You know how Brendan Leonard is Semi-Rad? Well, I'm probably Quarter-Rad," David said. "I won't do a 50ft drop in my kayak or ride down a double black diamond on my snowboard but I'll go out there and rip to the best of ability. And I'm going to have a lot of fun doing it."
 
Conservation
To realize its mission, Adayak has donated money to several organizations including The Access Fund, Conservation Northwest, Tree Fight, Appalachian Trail Conservancy and many others. With each purchase you make, one dollar has gone directly to conservation efforts.
 
In 2013, Adayak launched a new program - Buy A Tee, Plant A Tree. It's quite simple, for every t-shirt you purchase on our site we will plant a tree in The Atlantic Forest of Brazil. Through the Nature Conservancy's Plant A Billion Trees initiative we will help restore 1 million acres of forest that is on the brink of total loss. With new forest the ecosystem of Brazil will flourish once again, while at the same time reduce our carbon footprint by 4 million tons every single year. Buy A Tee, Plant A Tree is a big part of what we're about at Adayak.
 
T-Shirts and More
When Adayak launched we had only 9 products on the store. Today we are at over 150 and adding new items monthly. This is thanks in large part to the great partnerships we've formed over the years, including The Dirtbag Diaries and Semi-Rad. Through our partnerships we have been able to increase assortment and offer up new designs for consumers. We are now selling apparel for men and women from seven brands in seven departments.
 
At Adayak our staple product is still the 100% organic cotton t-shirt, but we've also grown our assortment to include a variety of products including long-sleeve cotton shirts, 100% polyester moisture wicking shirts and 50/50 recycle polyester hoodies. Offering organic materials is very important to us, yet at the same time we want to provide customers who like synthetic materials for those long days on the trail a variety of items to purchase.
 
Why Adayak?
Adayak is more than an organic clothing line. Adayak is the adrenaline you feel after crushing a Class V rapid on the Snake River. Adayak is the sense of accomplishment after making your 15th pitch at Royal Arches in Yosemite. Adayak is saying goodbye to a cubicle and hello to 4th months of freedom on an Appalachian thru-hike. In short, Adayak is a lifestyle. It's what we all live for day in and day out.
 
The name "Adayak" (pronounced add-ah-yak), while it sounds like an ancient Native American word, simply came about by combining two things we love - Adventure & Kayak. THe combination formed "Adayak" and it stuck.
 
Passion runs deep in any outdoor enthusiast. For the kayakers, hikers, climbers, bikers, and anglers... there is no alternative. At Adayak, we are taking the stories of your lifestyle and bringing them to fashionable, eco-friendly apparel.

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